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L'Oréal Paris ads

L'Oréal Paris has 4 ads running in the UK right now. 3 have survived three weeks or more — and an ad only survives that long if it's making money. The longest has been running for 32 days straight. Here's every one of them, with the exact copy.

4Live ads
3Proven (21+ days)
31dTypical survival
4Ads tracked

The ads making L'Oréal Paris money

Sorted by time survived. The top of this list is their proven playbook — the angles they keep paying for.

Foundation that works like skincare. Weightless, natural coverage in your shade. 32d
80% skincare in your shade. Meet the new era of foundation ✨ 32d
Melts like a balm, feels weightless. Infused with 80% skincare. 31d
NEW Revitalift Filler Serum by L'Oréal Paris, now with HA & Vegan* PDRN+ ✨ Glowing, plump, 17d

How hard they're testing

New ads launched each week. Flat means they've settled on winners; spikes mean they're testing angles or pushing a sale.

Where the ads run

PlacementAdsShare
Facebook4100%
Instagram4100%
Audience Network4100%
Threads4100%

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Fresh from the test bench

Their newest ads. Watch this space — the ones still here in three weeks just worked.

NEW Revitalift Filler Serum by L'Oréal Paris, now with HA & Vegan* PDRN+ ✨ Glowing, plump, 17d
Melts like a balm, feels weightless. Infused with 80% skincare. 31d
Foundation that works like skincare. Weightless, natural coverage in your shade. 32d
80% skincare in your shade. Meet the new era of foundation ✨ 32d