Confused.com ads
Confused.com has 12 ads running in the UK right now. 12 have survived three weeks or more —
and an ad only survives that long if it's making money. The longest has been running for 186 days straight.
Here's every one of them, with the exact copy.
12Live ads
12Proven (21+ days)
37dTypical survival
12Ads tracked
The ads making Confused.com money
Sorted by time survived. The top of this list is their proven playbook — the angles they keep paying for.
Choose a reward & enjoy year-round hot drinks every time you buy car insurance 186d
Choose a reward & enjoy year-round hot drinks every time you buy car insurance 101d
Buy car insurance with us! We guarantee to beat your renewal 40d
Insurance feels better when you've just used Confused.com 37d
Insurance feels better when you've just used Confused.com 37d
Insurance feels better when you've just used Confused.com 37d
Insurance feels better when you've just used Confused.com 37d
Car insurance up for renewal? Compare prices with Confused.com 37d
Insurance feels better when you've just used Confused.com 37d
Insurance feels better when you've just used Confused.com 31d
How hard they're testing
New ads launched each week. Flat means they've settled on winners; spikes mean they're testing angles or pushing a sale.
Where the ads run
| Placement | Ads | Share |
| Facebook | 12 | 100% |
| Instagram | 12 | 100% |
| Audience Network | 12 | 100% |
| Messenger | 12 | 100% |
| Threads | 12 | 100% |
This is the free version — their top 9.
The paid report adds every ad for Confused.com plus your site and your three closest
competitors, ranked by survival, with platform mix, testing cadence and month-over-month
trends. One PDF, your inbox, 24 hours.
Fresh from the test bench
Their newest ads. Watch this space — the ones still here in three weeks just worked.
We guarantee to beat your renewal on a like-for-like policy or get the difference, plus £2 25d
Insurance feels better when you've just used Confused.com 30d
Insurance feels better when you've just used Confused.com 31d
Insurance feels better when you've just used Confused.com 37d
Insurance feels better when you've just used Confused.com 37d
Insurance feels better when you've just used Confused.com 37d
Insurance feels better when you've just used Confused.com 37d
Car insurance up for renewal? Compare prices with Confused.com 37d
Insurance feels better when you've just used Confused.com 37d
Buy car insurance with us! We guarantee to beat your renewal 40d